Area Manager Out of Home - Lahore

Life tastes better with ice cream

With 19.000 expert ice cream colleagues and iconic brands like Wall’s, Cornetto and Ben & Jerry’s, loved in 76 countries, we are the world’s largest Ice Cream company leading the industry.

We create iconic ice cream brands that are part of everyday life, bringing moments of joy to millions of people around the world. Everybody loves ice cream. And as the world’s biggest pure‑play ice cream company, we have the scale and ambition to make a real difference.

What Truly Sets Us Apart Is How We Work.

We move fast and keep things simple. We turn ideas into action, trust people to take ownership, and work as one team to win together with integrity. Our culture is high‑performance, collaborative and focused on getting things done.

We’re curious and ready for what’s next. We embrace digital, use data to make better decisions, and keep learning, including how AI can help us work smarter and serve consumers better.

Job Title: Area Manager OOH Lahore

Grade: WL1

The role

The objective of this role is to lead, supervise and guide a team of Territory Managers (TMs) to ensure effective and efficient distribution operations to deliver sales KPIs / targets.

What You'll Be Responsible For

• Develop plans and strategies for Volume delivery and sustainable growth in the area;
• Daily/weekly monitoring of business performance;
• Increase numeric and weighted distribution
• Stock management and ensure secondary CCFOT as per given targets;
• Ensure quality of sales and distribution;
• Ensure implementation of all new Initiatives and category specific plans
• Increase direct coverage versus relevant universe;
• Achievement of perfect store and all visibility initiatives KPIs;
• Ensure customer’s required finances and Profitability (ROI);
• Training and development of Territory Managers;
• Resource allocation;
• Optimize utilization of IT tools;
• Implementation of customized distribution models as per need basis;
• Territory and outlet management;
• Implementation of Joint business plan and regular reviews to ensure compliance;
• Feedback and suggestion on competitor activities;
• Ensure best practices of warehousing and FIFO at both distributor and trade;
• Follow and ensure audit guidelines by TMICC
• Ensure weekly sharing of TMICC Safety discussion points and recommended behaviors through TMs;
• Ensures that distributor operations and processes are safe and are guided by TMICC safety policies and principles
  
  

We’re looking for someone who

• Demonstrates strong commercial acumen, translating market opportunities into sustainable business growth and superior execution.
• Builds and develops high-performing teams through coaching, empowerment and a culture of accountability.
• Leads with a strong bias for action, taking ownership and delivering results in a fast-paced, dynamic environment.
• Influences and collaborates effectively across customers, distributors and internal stakeholders to drive winning outcomes.
  
  

#TMICC

Why join us?

This is a place for people who are passionate about ice cream and are growth obsessed - both for the business and for themselves. People who act like an owner and drive our business end-to-end. People who are driven by success to deliver more than we ever thought we could!

You’ll thrive here if you value an inclusive culture, with low ego and hierarchy - and if you’re excited to continuously learn and challenge how we work, using digital, data, and new thinking to push us forward.

• Roles with real accountability and visible impact
• Free to move fast, experiment and challenge how things are done
• Continuous learning and development as the business grows
• Reward linked to performance and contribution.
  
  

Your career here is shaped by what you deliver, as you work across functions and markets and grow with the business.

Ready to build the future of Ice Cream?

If this sounds like the place where you'd thrive, we'd love to hear from you. Apply online and share your CV. We'll review your application and be in touch with the next steps.

If you are an individual with a disability and require assistance at any time during our recruitment process, please let your Talent Acquisition Partner know.

Additional Information

The Magnum Ice Cream Company is an Equal Opportunity Employer. We embrace diversity and are committed to creating an inclusive environment where everyone can do their best work regardless of age, disability, gender identity, race, religion, sexual orientation, or any other protected characteristic. We encourage people with all backgrounds to apply including Aboriginal and Torres Strait Islander Peoples, and Māori and Pacific Peoples.