Assistant Manager Consumer Experience Planner

National Foods Limited


Date: 5 hours ago
City: Karachi
Contract type: Full time
At National Foods Limited, we are on a journey of growth and on building our most valuable assets which include our brands, financial strength, global presence, and our unbridled commitment to becoming a truly sustainable and a renowned company in the world.

Job Purpose

Driving executional excellence, compliance with internal procurement, safety and audit protocols while delivering clutter-breaking activities for the National Foods portfolio that deliver on winning the hearts and minds of the consumers, taking them from consideration to trial to purchase journey.

Key Accountabilities & Responsibilities

Activity Planning and Execution:

    • Plan & execute brand-led activities for experiences team, including events, festivals, in-store promotions and consumer engagement programs
    • Coordinate and drive operations for activities ensuring all resources are available and go-live ready
Agency Management And Coordination

    • Liaison with activation companies, vendors and suppliers to ensure smooth execution of projects and activities
    • Manage day-to-day communication with external partners for projects to ensure timely delivery and setups
On-Site Support And Management

    • Lead on-site support, ensuring all on-ground engagements are in accordance with SOPs & NFL’s guidelines
    • Troubleshoot any issues during activities executed, ensuring minimal disruption and seamless experience
Performance Management And Governance

    • Track and monitor performance, creating transparency of processes and reporting on all activities
    • Deliver and own the post-campaign report, ensuring clear cadence of learnings & improvements for next plan
    • Laison with brand teams & other internal departments to ensure alignment & support for initiatives.
    • Provide administrative & operational support to team as needed, contributing to the overall success of CMG
Inter-Departmental Collaboration

    • Support CMG Lead on vendor management, budget governance and creating efficiency with innovation
    • Create and own guardrail to ensure compliance with budget, industry benchmarking, through regular updates
    • Maintain consolidated calendar for activities with brand teams to ensure streamlined operations
Background Requirements

Education: Graduate

Experience: 4 - 6 years relevant experience preferred.

National Foods Limited provides equal employment opportunity (EEO) to all persons regardless of age, color, origin, physical or mental disability, race, religion, creed, gender, marital status, status with regard to public assistance or any other characteristic protected by federal, state or local laws.

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