Assistant Trade Category Manager
FrieslandCampina
Assistant Trade Category Manager – UHT
• Candidate must possess Bachelors/Master’s degree with 3 to 5 years of experience in relevant industry preferably in sales/trade marketing roles.
• Thorough knowledge of Sales & Distribution
• Ability to effectively work in teams and collaborate with stakeholders
• Candidate must possess good analytical, presentation and negotiation skills
• Develop & execute corporate plan for the category to deliver on volume, market share, market execution and distribution objectives
• Create and manage trade marketing activity calendar including trade and consumer promotions, merchandising tools/activities, channel and customer specific plans through effective coordination with all stakeholders
• Effectively manage discounts budget for the category with appropriate allocation across activity and channel types
• Strong coordination with brand, supply chain, finance and sales teams for driving execution on corporate plan objectives and monthly trade plans for the category
• Develop and execute effective launch plans for NPDs successful launches
• Coordinate with field teams to effectively drive category annual and monthly objectives, finding opportunities and executing targeted plan for driving growth
• Driving excellent visibility and in-store executions across trade for the category
• Using market intel, category and shopper insights and kpi analysis to develop successful competitive strategies for winning in market
•Reporting will be to the Trade Marketing ManagerHow to apply
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