Assistant Trade Category Manager

FrieslandCampina


Date: 2 weeks ago
City: Karachi
Contract type: Full time

Assistant Trade Category Manager – UHT

• Candidate must possess Bachelors/Master’s degree with 3 to 5 years of experience in relevant industry preferably in sales/trade marketing roles.

• Thorough knowledge of Sales & Distribution

• Ability to effectively work in teams and collaborate with stakeholders

• Candidate must possess good analytical, presentation and negotiation skills

• Develop & execute corporate plan for the category to deliver on volume, market share, market execution and distribution objectives

• Create and manage trade marketing activity calendar including trade and consumer promotions, merchandising tools/activities, channel and customer specific plans through effective coordination with all stakeholders

• Effectively manage discounts budget for the category with appropriate allocation across activity and channel types

• Strong coordination with brand, supply chain, finance and sales teams for driving execution on corporate plan objectives and monthly trade plans for the category

• Develop and execute effective launch plans for NPDs successful launches

• Coordinate with field teams to effectively drive category annual and monthly objectives, finding opportunities and executing targeted plan for driving growth

• Driving excellent visibility and in-store executions across trade for the category

• Using market intel, category and shopper insights and kpi analysis to develop successful competitive strategies for winning in market

•Reporting will be to the Trade Marketing Manager

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