Global Traineeship Commerce Pakistan

Are you curious about marketing, sales and building strong brands? In FrieslandCampina’s Global Traineeship Commerce, you will explore how we bring our B2C and B2B brands to life in the market. Your creativity, analytical mindset and commercial instinct will all be put to good use as you learn how to create value for consumers, customers and the business.

The traineeship gives you exposure to different areas within Commerce, such as Shopper Marketing, Brand Management, Business Development, Category Management and B2B Sales. As a Global Trainee in Commerce, you will work with colleagues across functions and markets, gaining a broad understanding of how commercial strategies are developed and brought to life.

What we ask

Requirements

• 0-2 years of work experience
• Strong academic background from a relevant university
• Bachelor’s or Master’s degree in a Business or Commercial related field
• Affinity with both marketing and sales
• Fluent in English

Personality & mindset

• Reflective, adaptable and eager to learn
• Collaborative mindset
• Open to relocation (domestic/international)
• Relevant extracurricular, internship or work experience that shows leadership potential
• Ability to handle pressure in fast-paced environments

What we offer

• Two challenging roles in your home country, each lasting 18 months, where you can contribute to business priorities and build broad Commercial experience
• An extensive virtual learning journey together with a global cohort of trainees from different countries and functions
• A strong trainee community where you can build an international network and learn from peers across the business
• A fast start to your development by strengthening your commercial mindset, customer understanding, brand and category thinking, and leadership capabilities

FrieslandCampina is home to well-known B2C brands such as Olper’s, Omore, and Tarang, while also having a strong presence in the B2B market. The Global Traineeship Commerce gives you the opportunity to explore both worlds through rotations in areas such as marketing, sales, category management and business development. In three years, you will build a broad commercial foundation for a future career at FrieslandCampina.

During the traineeship, you will work in a dynamic, international environment and contribute to meaningful commercial projects. Examples include developing customer growth plans, supporting brand activations, improving category performance, analysing market and shopper insights, and strengthening relationships with customers and distributors.

Example rotations

Shopper Marketing/Trade Category Management (B2C)

In this rotation, you will support the growth of our consumer brands, including Olper’s, Omore and Tarang, by influencing shopper behaviour at the point of sale.

You may work on category growth initiatives, customer and channel-specific activations, promotional campaigns and in-store execution across different retail channels. Your responsibilities may include supporting sales promotions, coordinating point-of-sale (POS) materials, analysing shopper and market insights, and working closely with Marketing, Sales and external agencies to create consistent and impactful shopper engagement.

You will also gain exposure to how commercial strategies are translated into execution across Modern Trade, General Trade and other relevant channels in Pakistan.

Field Sales / Customer Development (B2C)

This rotation focuses on strengthening FrieslandCampina’s B2B commercial capabilities and distributor relationships. FrieslandCampina works with distributors and business partners to bring our products and solutions to customers across different markets.

You may contribute to projects focused on improving distributor performance, customer engagement, commercial processes and the use of digital tools and data. This could include analysing business performance, identifying opportunities to improve collaboration with distributors and supporting initiatives that enable better commercial decision-making

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You will join a global trainee cohort with talents from different functions, countries and backgrounds. Together, you will be part of an energetic learning community where you can exchange ideas, share experiences and build a strong network across FrieslandCampina. In your day-to-day role, you will be supported by your team and line manager, while the broader trainee community gives you the opportunity to learn from different perspectives and discover how our business comes together across the globe