ASO Expert - Android

Gamivision


Date: 3 days ago
City: Lahore
Contract type: Full time
Job Description:

We are seeking an experienced ASO Expert to join our team and drive app visibility and downloads on Android platforms. The ideal candidate will have a deep understanding of app store optimization techniques, keyword research, and the ability to optimize apps for better rankings and user engagement.

Key Responsibilities:

  • Develop and implement effective ASO strategies for Android apps.
  • Conduct keyword research and optimize app metadata (titles, descriptions, keywords).
  • Perform A/B testing on app store assets (screenshots, icons, videos).
  • Track, analyze, and optimize conversion rates and app rankings.
  • Collaborate with marketing and product teams to align ASO strategies with broader marketing campaigns.
  • Monitor performance metrics, user feedback, and app analytics to continuously improve app store performance.
  • Stay updated on industry trends and competitor analysis.
  • Conduct competitor research to stay ahead of the curve in the app marketplace.
  • Manage app updates and optimize each release for the best possible visibility.


Requirements:

  • 2-3 years of experience in ASO with a focus on Android apps.
  • Strong knowledge of Google Play Store algorithms and ranking factors.
  • Proficiency in ASO tools
  • Experience in data-driven decision-making and analytical tools like Google Analytics.
  • Excellent communication and collaboration skills.
  • Ability to work in a fast-paced environment and manage multiple projects.


Preferred:

  • Background in the gaming industry is a plus.
  • Experience with iOS ASO is an advantage but not mandatory.


Location: Johar Town, Lahore

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