Campaign Specialist

Talent Trellis Inc.


Date: 4 days ago
City: Lahore
Contract type: Full time
In this role, you will lead digital marketing campaigns across various platforms, with a strong focus on paid search and social media. You will have keen attention to detail for tracking and analyzing campaign performance, and the ability to manage multiple budgets while collaborating effectively with leadership on strategy and success metrics.

Responsibilities

  • Knowledge, passion, or experience leading a digital campaigns (Search and Social Media Marketing)
  • Attention to detail, can keenly observe, track, and analyze data
  • Pace multiple budgets and platforms simultaneously while reconciling all media spends at the end of each month
  • Collaborate with leadership team on strategy and coordinate campaign benchmarks, projections, and success metrics
  • Proactively manage operational briefs while coordinating tasks and teams (internal, satellite, and third party)
  • Follow and improve processes and take accountability for meeting strategic objectives
  • Create and manage client-facing reporting documents that are insightful and easy to read
  • Actively evolve and implement higher standards, relevant best practices, smarter policies, and efficient procedures


Experience

  • 1-3 years of experience in performance media, specifically with paid search, display, social, video, and commerce
  • Proven implementation and successful management of paid media and other online marketing campaigns
  • Reporting and insights skills are important, Data Studio or Power Bl and experience with other reporting platforms
  • Operational experience coordinating campaigns among teams and experts
  • Previous work with bid management, scripts, plugins, attribution analysis, and audience segmentation
  • Certifications in Google, Meta or other social platforms are an asset


Expertise

  • Superior organization skills
  • Sharp critical thinking and tactical execution skills
  • Proficient and bahitual time management practices

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