Captain Marketing Lead

About the Company

Careem is building the Everything App for the greater Middle East — making it easy to move around, order food and groceries, manage payments, and more. Our purpose is simple: to simplify and improve people’s lives and build an awesome organisation that inspires.

Since 2012, Careem has enabled earnings for over 2.5 million Captains, simplified the lives of more than 70 million customers, and built a platform where the region’s best talent and entrepreneurs thrive. We operate in 70+ cities across 10 countries, from Morocco to Pakistan.

We’re now entering our next chapter — one powered by AI. We’re looking for AI talent: curious problem-solvers who know how to apply AI to build tools, automate workflows, and create real impact. Whether it’s streamlining operations, enhancing customer experience, or reimagining internal systems — we want people who can make Careem work smarter and move faster.

About The Role

We are looking for a passionate and creative Graphic Designer to join our Captain Marketing team. This role is dedicated to creating compelling, clear, and culturally relevant visual communications for Careem’s captains. The ideal candidate has the ability to simplify complex messages into visually engaging formats and can design materials that build trust, motivate, and inspire captains across markets.

What You'll Do

• Design engaging communication materials for captains including videos,posters, flyers, WhatsApp creatives, in-app banners, newsletters, and training content.
• Translate campaign concepts into captain-focused designs that are simple, impactful, and easy to understand.
• Collaborate with the Captain Marketing, Operations, and Community Engagement teams to ensure all designs reflect the brand while being relevant to the captain audience.
• Support with on-ground campaigns, events, and activations by creating merchandise, signage, and event branding.
• Ensure design consistency across all touchpoints, while adapting content to local languages and cultural contexts.
• Manage multiple projects simultaneously and deliver high-quality outputs within tight deadlines.
  
  

What You'll Need

• Bachelor’s degree in Graphic Design, Visual Arts, or related field.
• 2 - 4 years of experience in graphic design, preferably in marketing or communications.
• Strong portfolio with examples of marketing collaterals, campaign creatives, and community-focused design work.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) and familiarity with tools like Canva, After Effects, or Figma.
• Ability to simplify messages into clear visuals, especially for diverse audiences with varying literacy levels.
• Strong cultural awareness and sensitivity to design for multilingual and multicultural audiences.
• Motion graphics or video editing skills are a plus.
  
  

What We’ll Provide You

We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:

• Work and learn from great minds by joining a community of inspiring colleagues.
• Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
• Explore new opportunities to learn and grow every day.
• Work 4 days a week in office & 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)
• Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.