Content Writer

We are seeking a talented and creative Freelance Content Writer with experience in the IT services industry to join our team. The ideal candidate will have a passion for technology and a knack for translating complex technical concepts into engaging and accessible content.

Responsibilities:

• Research and write high-quality content related to IT services, including blog posts, articles, whitepapers, case studies, and technical guides.
• Develop and maintain a deep understanding of our services and target audience.
• Collaborate with the marketing team to create content that aligns with our brand voice and marketing goals.
• Edit and proofread content to ensure clarity, accuracy, and consistency.
• Strong understanding of SEO principles, keyword research, Google algorithms, content management systems (CMS) and SEO tools.
• Optimize content for SEO to improve search engine rankings and drive traffic to our website.
• Write, edit, and proofread a wide range of content, including blog posts, website copy, landing pages, and product descriptions, ensuring it is SEO-optimized.
• Stay updated with the latest trends and developments in the IT industry to ensure content is relevant and current.
• Work with subject matter experts to gather information and insights for content development.

Required Skills & Qualification:

• Proven 10+ experience as a content writer, particularly in the IT services industry.
• Excellent writing, editing, and proofreading skills.
• Ability to simplify complex technical concepts for a general audience.
• Familiarity with SEO best practices and content optimization techniques.
• Strong research skills and attention to detail.
• Solid knowledge of core SEO principles (keywords and keyword variations, keyword stuffing, internal linking, etc.) and the ability to apply them to written content.
• Ability to work independently and manage time effectively.
• Proficiency in using content management systems (CMS) and basic HTML knowledge is a plus.
• Having a working knowledge of WordPress is a plus.
• Bachelor’s degree in English, Communications, Information Technology, or a related field.