Country Manager (Pakistan), University of Glasgow account at In-country

In-country is a British education management company launched in 2016. We manage the South Asian student

recruitment operations of multiple blue-chip international universities as well as work on creative and exciting

projects for a host of others.

In-country is looking to appoint a Country Manager (Pakistan) to work as part of our dedicated team for our

client, the University of Glasgow. You’ll also be working as part of In-country’s dynamic Lahore team, which has a highly progressive work culture and an outstanding team spirit. More information on the University can be

found at https://www.gla.ac.uk/ and more on In-country at in-country.com.

Based from: DHA area in Lahore, Pakistan

Travel Required: Yes 

Person specification: 

• Experience of 3+ years in the International Education Recruitment space in Pakistan
• Undergraduate/Masters degree from a prestigious international or South Asian university
• Exemplary communication skills, both in English and local languages
• Experience and/or appreciation of living in the UK (or a similar country) and its working culture
• Strong and detailed understanding of UK university admissions, compliance and visa processes (UKVI)
• Experience in strategic development in the higher education recruitment context across the UK and Pakistan
• Understanding of education agents
• Experienced with business travel
• Understanding and experience of working education agents in Pakistan
• Analytical skills to handle, assess and explain data, aid decision-making making
• Possess a commercially focused growth mindset that allows the post holder to engage with change positively 
• An inclusive outlook that embraces difference and working within a diverse global team enthusiastically 

Main duties and accountabilities: 

• To oversee student recruitment operations in Pakistan for the University of Glasgow supported by In-country’s Senior Management Team and the International Office at the university.
• To attend education exhibitions to meet with potential University of Glasgow applicants and guide them on the university’s courses and entry requirements
• Contribute to the execution and planning of the conversion, school outreach, and marketing strategy
• Contribute to the development and planning of the Pakistan marketing budget
• Plan and conduct events targeted to offer holders and enquirers to support In-country conversion strategy for the university
• Develop relationships with new agent partners and maintain a relationship with existing agents. Collaborate with them to increase the market presence of the university in Pakistan
• Undertake market research and provide market intelligence on the Pakistan market to the International Office at the university to support the wider marketing and communications strategy of the university
• Support departmental visits to Pakistan by university officials by organising recruitment activities in Pakistan and providing logistical support for travelling staff
• Serve as the primary liaison for prospective applicants and leads of the university, managing communication through email, phone calls, and WhatsApp texts
• Oversee data capture from events and agents. Ensuring GDPR-compliant data storage and transfer between In-country and the University of Glasgow. Ensuring that leads gathered from events are appropriately stored on In-country’s leads monitoring sheet and then followed up to convert from enquiry to application/ offers to acceptance
• Support with, advise on, and execute when necessary, compliance related activities associated with international student recruitment, ensuring that the University upholds its standards and reputation in the market.

Benefits:

• Extremely generous paid annual leave
• Competitive salary
• Medical insurance
• Flexible working hours
• Super-fast professional development
• Emphasis on work-life balance, ownership of tasks, and staff development
• Being part of a high-functioning, close-knit team

How to apply:

Complete the application form on the In-country website no later than 11.59 p.m. Pakistan time on the 23rd of September. Be sure to attach a bespoke cover letter.