CRM Manager

Distilled


Date: 3 weeks ago
City: Karachi
Contract type: Full time

At Distilled, we work with leading global partners to integrate top marketing talent into their teams, driving measurable results and scaling growth efforts. We’re looking for a passionate and analytical CRM Manager to join us full-time and lead CRM and lifecycle marketing initiatives across exciting global brands.


The Role


As a CRM Manager, you will take full ownership of the CRM strategy and execution for our partners. You’ll manage end-to-end campaign creation, audience segmentation, and performance optimization across channels such as email, push, and SMS. Your work will directly impact customer engagement, retention, and revenue growth.


What You’ll Do


  • CRM Strategy Development: Build and execute CRM strategies aligned with partner business goals and customer journeys.
  • Campaign Execution: Plan, launch, and optimize lifecycle campaigns across email, push notifications, and SMS.
  • Segmentation & Personalization: Create advanced audience segmentation and personalized messaging strategies to maximize engagement and conversion.
  • Testing & Optimization: Run A/B tests and leverage performance data to continuously improve campaign outcomes.
  • Automation Management: Design and maintain automated workflows for onboarding, re-engagement, win-back, and other lifecycle stages.
  • Collaboration: Work closely with cross-functional teams (Performance Marketing, Creative, Product) to integrate CRM efforts with broader growth initiatives.


What You’ll Bring


  • Proven Experience: 3-5+ years in CRM, lifecycle marketing, or retention marketing roles.
  • Technical Skills: Proficient with CRM and email platforms (e.g., Klaviyo, Braze, Salesforce Marketing Cloud, or similar).
  • Analytical Mindset: Strong skills in data analysis and using insights to inform strategy.
  • Creative Thinking: Ability to craft compelling messaging and campaigns tailored to different audience segments.
  • Mindset: Proactive, entrepreneurial, and comfortable working in fast-paced, high-growth environments.


Why Join Distilled as a CRM Manager?


  • Competitive Salary: Receive a full-time salary reflecting your expertise and experience.
  • Work with Leading Brands: Collaborate with top global companies and play a key role in their growth.
  • Professional Growth: Access ongoing training and mentorship to expand your skills and career prospects.


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