Manager Programmatic

GroupM is the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Manager Programmatic to join us. In this role, you will be responsible for handling media vendors and facilitating clients throughout the digital media process and additional duties as assigned. The role includes both independent and coordinated planning initiatives.

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.

Reporting of the role

This role reports to Business Manager - Xaxis

3 best things about the job:

• Being part of a talented, and passionate team.
• Working and interacting closely with top media corporations
• Opportunity to implement and execute industry first initiatives

In this role, your goals will be:

In three months:

• Complete knowledge of planning and digital systems.
• Understanding of the programmatic buying/planning, open market exchange process – includes basic understanding and importance of trading tools like DSP and SSP.
• Execute basic programmatic campaigns.

In six months:

• Understand new developments in the digital market
• Deliver exceptional value from negotiations with media owners against KPI.
• Ensure all specified audit/digital guarantees are met.

In 12 months:

• Ensure close relationships are developed with all key media owners.
• Display strong ability and knowledge for all day to day systems.
• Close negotiation deals and manage assigned tasks, regional/local.

What your day job looks like at Nexus:

• Supplier selection based on KPIs, trading deals and maximizing value for client and agency
• Hands on experience of digital planning & buying
• Hands on experience of tracking tools like: Sizmek, Double Click, others.
• Excellent understanding of GA and UTM working through different campaign tracking tools.
• Setting up campaigns with DMP and audience data
• Overseeing trafficking and implementation with the regional team
• Co-ordination with suppliers, tech team and agencies to get campaigns live
• Creating PCA's with data from operations.
• Preparation of negotiation reports post closure and inventory management report with team.
• Negotiating campaigns to hit KPIs based on view ability and performance.
• Learning about programmatic buying, barter, inventory value trading
• Learn mobile networks execution (secondary media)

What you’ll bring:

• Superior time management and prioritization skills.
• Excellent communication skills.
• Strong analytical and number skills.
• A pro-active approach with excellent negotiation and communication skills.
• Excellent working skills on excel and PowerPoint presentation development.
• Media knowledge and understanding of systems.

Minimum qualifications:

• Must be a BBA / MBA from a reputable university or equivalent.
• Must have an experience of at least 2 years in digital media planning & strategy.

More about GroupM GroupM’s primary purpose is to maximize the performance of WPP’s media agencies by operating as leader and collaborator in trading, content creation, sports, digital, finance, and proprietary tool development. GroupM’s focus is to deliver unrivaled marketplace advantage to its clients, stakeholders and people, and is increasingly working closely for the benefit of clients with WPP’s data investment management group, Kantar. Together, GroupM and Kantar account for over 50% of WPP’s group revenues of more than $20 billion Discover more about GroupM at www.groupm.com
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Follow GroupM on LinkedIn - https://www.linkedin.com/company/groupm About Pakistan GroupM Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers Social media platforms have also grown substantially in Pakistan where Facebook stands at 34 million subscribers and Tik Tok has replaced Instagram to become the second most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan. GroupM Pakistan is a closely knit community where we value differences in opinions and thrive amidst this growth. Be a part of our dynamic team now! GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.