Marketing Executive

Abacus


Date: 12 hours ago
City: Lahore
Contract type: Full time

The ideal candidate will be a creative and strategic thinker, capable of managing and utilizing marketing resources efficiently. They will be adept at planning and executing marketing campaigns, creating impactful content, and leveraging online tools to enhance the company’s digital presence. This role requires a strong understanding of SEO, digital marketing strategies, and the ability to empower sales teams with effective marketing materials.



Responsibilities

  • Manage and utilize marketing development funds efficiently
  • Plan and execute campaigns and events
  • Track, analyze, and report the success of campaigns and events
  • Create engaging online and offline marketing content
  • Empower the sales team with marketing content and campaigns that drive sales
  • Build and implement effective digital marketing strategies for the company
  • Utilize various online tools to promote the company’s online image and brand
  • Understand and apply search engine optimization (SEO) strategies to enhance the company’s visibility
  • Create and manage content for social media channels, from ideation and design to deployment


Qualifications

  • Bachelor’s degree in marketing or a related field
  • 1-2 years of relevant experience in marketing
  • Strong analytical, communication, time-management, and creativity skills
  • Proficient in digital marketing tools and social media platforms
  • Solid understanding of SEO and online brand management
  • Ability to focus on customer/market needs and take the initiative

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