SEO SPECIALIST

Zeta Technologies


Date: 6 days ago
City: Islamabad
Contract type: Full time

Role Summary

We are seeking an experienced SEO Specialist to join our marketing team. In this role, you will be instrumental in enhancing our online visibility and driving organic traffic to our website. Your expertise in search engine optimization will enable us to connect with a wider audience, attracting businesses and individuals seeking telecom and cloud solutions

Duties And Responsibilities

Job Specifications

  • Conduct comprehensive keyword research to identify opportunities for organic growth.
  • Develop and execute strategic SEO plans to enhance website visibility and improve search rankings.
  • Optimize on-page elements such as meta tags, headings, URLs, and content for target keywords.
  • Perform technical SEO audits, addressing issues related to crawling, indexing, site speed, and mobile usability.
  • Implement effective link-building strategies to strengthen domain authority and backlink profiles.
  • Collaborate with content creator to integrate SEO best practices into content development.
  • Monitor and analyze SEO performance metrics, including traffic, rankings, bounce rates, and conversions.
  • Stay informed on search engine algorithm updates and industry trends, adapting strategies accordingly.
  • Conduct competitor analysis to uncover gaps and opportunities in the market.
  • Create detailed SEO reports, presenting insights and progress to stakeholders.

Education, Skills & Qualifications required

  • Bachelor’s degree in Marketing, Computer Science, or a related field.
  • Proven experience as an SEO Specialist with a strong track record of driving rankings and traffic growth.
  • Proficiency with SEO tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs.
  • Deep understanding of on-page, off-page, and technical SEO principles.
  • Basic knowledge of HTML, CSS, and JavaScript for troubleshooting and optimization.
  • Strong analytical skills to interpret data and make data-driven decisions.
  • Excellent communication and teamwork abilities.
  • A passion for digital marketing and staying ahead of industry trends.

Location

Corporate Office, I-9/3, Islamabad No. of position: 1

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