SEO Specialist

Educative


Date: 2 weeks ago
City: Lahore
Contract type: Full time
Are you a curious and dedicated SEO or growth marketing professional with an interest in the software industry? Do you believe that words matter, and that keywords matter even more? Are you passionate about SEO, and relish researching the perfect topics to engage your audience AND win that coveted featured snippet on Google? If you answered, “Yes,” then read on!

In the role of Growth Associate at Educative, you will fuel organic traffic and help generate inbound leads by researching and implementing SEO-driven content across all of Educative’s channels.

Job Responsibilities

  • Develop & Implement Search Engine Optimization (SEO) Strategies
  • Improve Website Performance & Traffic
  • Coordinate with Product Growth Manager & Sr. Product Marketing Manager to execute work, and implement strategies
  • Closely work with multiple teams (including those in US office) for SEO strategies’ implementation
  • Manage Off-site & On-site Optimization for entire website
  • Conducting Keyword Research
  • Conducting Competitor Analysis
  • Acquiring quality backlinks for in-house products/properties
  • Internal linking exercises for SEO benefits
  • Collect data and report on traffic, rankings, and other growth aspects


Requirements:

  • 0-3 years experience in SEO, digital marketing, or content marketing
  • Working knowledge of standard & basic SEO practices
  • Understanding of Search Engine Algorithms & Ranking Methods
  • Basic to intermediate knowledge of HTML, JavaScript, and CSS and how they impact search indexing
  • Excellent communication skills
  • Analytical and data-driven mindsetStrong grip on Microsoft Excel/Google Sheets, Microsoft Word/Google Docs, Data Studio
  • Knowledge of using SEO tools (Google Search Console, GA4, GA360)


About Educative:

Educative is a hands-on learning platform for software developers of all levels. We were founded by industry veterans who understand first-hand the problems developers face staying on the cutting edge of modern technology. Educative's interactive, text-based courses are built to teach you the skills employers are looking for. We provide tools like in-browser coding environments and interview-focused assessments to help you practice as you learn.

Educative is connecting millions of developers worldwide to become a developer, grow their skills, or prepare for an interview.

Our learners rely on us to create engaging courses to get better at their job, find a better job, or experience the joy of learning. With the courses that you create, learners can maximize their success.

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