Marketing Manager

Nextbridge (Pvt.) Ltd.
Full time Full day
Lahore

Nextbridge is looking for a Marketing Manager to join our team in our Lahore office. The Marketing Manager will coordinate and develop marketing policies, programs, and campaigns.




The ideal candidate for this role has experience developing and executing marketing campaigns while managing and inspiring a team. He/she will be comfortable with day-to-day marketing activities, as well as long-term strategy while thriving on tight deadlines and changing needs.




Responsibilities:



  • Drive product adoption and promotion – Collaborate in the development of new products. Compose, develop, evaluate, and conduct training on marketing activities, strategies, and policies. Collaborate, participate in and coordinate promotional activities. Measure and report on the performance of marketing campaigns, gain insight and assess against goals. Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

  • Manage team – Recruit, interview, hire, and train new Marketing team members. Oversee Marketing personnel on a daily basis. Provide constructive and timely performance evaluations. Manage discipline in accordance with company policy.

  • Conduct analytics and research – Gather and analyze information to identify new markets and customers, demand for products and services, and efficacy of existing marketing campaigns and strategies. Perform market research, and strategic planning to assess and ensure the sale and profitability of products.




Requirements:



  • Bachelor’s degree in Business, Marketing, or a related field required

  • A minimum of three to five years of demonstrated relevant experience, including at least one year in a managerial role.

  • Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

  • Up-to-date with the latest trends and best practices in online marketing and measurement

  • Solid knowledge of website analytics tools

  • Prior experience managing associates

  • Excellent verbal and written communication skills

  • Excellent interpersonal and customer service skills

  • Superb organizational skills and attention to detail

  • Strong analytical and problem-solving skills

  • Strong supervisory and leadership skills

  • Ability to create, implement, and monitor budgets

  • Understanding of principles/methods used to promote, display, and sell products and services

  • Proficient with Microsoft Office Suite or related software





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