Social Media & Advocacy Manager

The Social & Advocacy Manager is in charge of customer and consumer digital activation and is responsible for brand’s social media, relationship with influencers and e-community, reviews & ratings campaigns.

KEY RESPONSIBILITIES

SOCIAL MEDIA:

• Defines social media strategy by network, based on DMI guidelines and annual brand plan


• Ensures community management


• Develops understanding of consumers through social engagement


• Manages ROI and effectiveness of social media investment and activity

INFLUENCERS & E-COMMUNITY:

• Owns the relationship with influencers


• Activates online community to maximize reach


• Allocates and executes budget for influencer marketing & submits products to influencers

REVIEWS & RATINGS:

• Manages reviews and ratings programs & submits products for review and ratings

CUSTOMER & CONSUMER SATISFACTION:

• Works on customer care execution, including weekly briefings and managinf


• Owns and drives value out of consumer CRM and precision advertising


• Manages Social CRM & Executes CRM campaigns, along with the Online Brand Manager

TEAM COLLABORATION:

• Ensures consistent tone of voice across all platforms and channels


• Participates in induction of new hires & shares experience and best practices

KEY REQUIREMENTS

• Brand vision and understanding associated with good product sensitivity


• Strong digital Mindset


• Experience in social media and community management, including influencers


• Ability to summarize, in order to share information


• Strong communication skills


• Experience in collaborative work


• Ability to form strong relationships with various stakeholders

• You can apply to up to three jobs within a rolling 30-day window.


• You cannot withdraw your application once you applied, so please make sure to choose a job that matches your dreams.


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