Marketing Specialist

S&P Global
Full time Full day
Islamabad
About the Role:

Grade Level (for internal use): 09

The Team: The Capital IQ Solutions Adoption and Retention team drives the adoption of new and enhanced products, capabilities, and integrations by delivering clear communication, self-service resources, and one-to-many training events. Additionally, the team has a keen focus on customer retention by continuously driving awareness of relevant product updates and workflow tools to positively impact product usage and account renewals. The team is part of the larger Capital IQ Solutions marketing team within Market Intelligence.



The Impact: By delivering the resources and communication needed to adopt and navigate our products with ease, we enable clients to maintain or enhance their daily workflows with minimal disruption to their productivity. You will partner with our cross-segment product and marketing teams to help deliver assets for products and solutions that provide value across our user population and help ensure our customers receive clear, consistent, and concise messaging on the current and future states of our products.



What’s in it for you:



  • Have the opportunity to work on high-visibility projects

  • Cultivate copywriting skills, plus gain familiarity with the concept of brand voice

  • Develop skills in leading industry tools such as Salesforce, On24, Marketo, Infogram, and Highspot

  • Curate a deep understanding of our customers, including their workflows, our solutions, our go-to-market strategies, and the global competitive landscape

  • Design data- and technology-driven programs that deliver a personalized experience to our global customer base at scale

  • With direct alignment to the business strategy, you will have support from our operations colleagues and access to the technology required to make your programs successful and sustainable

  • Work as part of a creative, driven, and innovative global marketing team within a Fortune 500 company that is over 150 years old

Responsibilities:

As a Capital IQ Solutions Marketing Specialist , you will collaborate with teammates and stakeholders to design, build, and deliver assets aimed at adoption and growing long-term usage patterns among existing cross-segment Capital IQ Pro users. This includes designing and maintaining engagements with users at important moments in the customer journey and measuring their success, including:

Capital IQ Solutions release messaging and content

Capital IQ Pro new user onboarding program content

Capital IQ Pro newsletter + nurture campaign content

New and existing Capital IQ Solutions integrations

Webinar/event marketing to clients

Capital IQ Solutions operational client communications

Social media and digital campaigns

Capital IQ Pro Certification program (Academy)

Additional projects as needed



Basic Qualifications:

Bachelor’s degree (Marketing, Communications, Business, or related field preferred)

1-2 years experience in marketing, customer service, or related field

Customer-first mindset

Demonstrated organizational and time management skills

Excellent interpersonal skills of listening, empathy, and teamwork

Confidence to communicate effectively with all seniority levels in the company

Acute attention to detail and quality assurance

Strong understanding of the personas we serve and how our products and solutions meet their business needs

Strong copyediting skills in English

Critical thinking and creative problem-solving skills

Ability to glean meaningful insights from a wide variety of data sources, and articulate the main takeaways

Desire to continuously learn and upskill to keep up with the evolving customer experience ecosystem and new technology

Keen awareness of the business goals and ability to prioritize projects and resources accordingly

Must overlap with Eastern Time hours at least half of the business day (night shift); Flexibility to attend occasional meetings and events outside of normal hours to accommodate our global stakeholders



​ Preferred Qualifications:

Experience using Marketo

Content Management System (CMS) or website management experience

Proficiency in Microsoft Office suite (Excel, PowerPoint, Word)

Basic HTML coding experience



About S&P Global Market Intelligence



At S&P Global Market Intelligence, a division of S&P Global we understand the importance of accurate, deep and insightful information. Our team of experts delivers unrivaled insights and leading data and technology solutions, partnering with customers to expand their perspective, operate with confidence, and make decisions with conviction.



For more information, visit www.spglobal.com/marketintelligence .



What’s In It For You?



Our Purpose:

Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology–the right combination can unlock possibility and change the world.



Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence, pinpointing risks and opening possibilities. We Accelerate Progress.



Our People:

We're more than 35,000 strong worldwide—so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all.



From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We’re committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. We’re constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference.



Our Values:

Integrity, Discovery, Partnership



At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals.



Benefits:

We take care of you, so you can take care of business. We care about our people. That’s why we provide everything you—and your career—need to thrive at S&P Global.



Our benefits include:

Health & Wellness: Health care coverage designed for the mind and body.



Flexible Downtime: Generous time off helps keep you energized for your time on.



Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills.



Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs.



Family Friendly Perks: It’s not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families.



Beyond the Basics: From retail discounts to referral incentive awards—small perks can make a big difference.

For more information on benefits by country visit: https://www.spglobal.com/en/careers/our-culture/



Diversity, Equity, and Inclusion at S&P Global:

At S&P Global, we believe diversity fuels creative insights, equity unlocks opportunity, and inclusion drives growth and innovation – Powering Global Markets. Our commitment centers on our global workforce, ensuring that our people are empowered to bring their whole selves to work. It doesn’t stop there, we strive to better reflect and serve the communities in which we live and work, and advocate for greater opportunity for all.



-----------------------------------------------------------



Equal Opportunity Employer

S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment.



If you need an accommodation during the application process due to a disability, please send an email to: [email protected] and your request will be forwarded to the appropriate person.



US Candidates Only: The EEO is the Law Poster http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf describes discrimination protections under federal law.



----------------------------------------------------------- 20 - Professional (EEO-2 Job Categories-United States of America), MRKTNG202.1 - Middle Professional Tier I (EEO Job Group), SWP Priority – Ratings - (Strategic Workforce Planning)



Job ID: 298126

Posted On: 2024-03-26

Location: Islamabad, Pakistan

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