SEO Specialist - AI Search & Google (Onsite, Night Shift, Lahore, PKR Salary)

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Date: 1 hour ago
City: Lahore
Contract type: Full time
Requirements:

  • 3+ years of hands-on SEO experience with a proven track record of driving organic traffic and conversion growth.
  • Strong technical SEO knowledge, including Core Web Vitals, indexation, structured data, and site performance optimization.
  • Hands-on experience with programmatic or templated SEO at scale, including managing hundreds of pages.
  • Proven experience in Local SEO, including Google Business Profile and multi-location SEO.
  • Proficiency in GA4, Google Search Console, and SEO tools such as Ahrefs or SEMrush.
  • Up-to-date knowledge of AI search and answer-engine optimization.
  • Experience in SEO for travel, transportation, limo, airport transfer, or other local-service businesses.
  • Proven experience ranking airport-transfer, city-car, or route-specific landing pages.
  • Understanding of content operations and basic HTML/CSS.
  • Experience with booking-funnel CRO and optimizing organic traffic for conversions.


Responsibilities:

  • Develop and execute keyword strategies targeting airport transfers, city car services, and route-based searches.
  • Scale programmatic city, airport, and route landing pages in collaboration with the development team.
  • Manage technical SEO, including site speed, Core Web Vitals, indexation, XML sitemaps, and Schema.org structured data.
  • Optimize on-page elements, internal linking, and content briefs to improve organic visibility and rankings.
  • Manage Local SEO activities, including Google Business Profile, local citations, and location-specific landing pages.
  • Build high-quality backlinks and execute digital PR campaigns across travel and local-service niches.
  • Develop and implement AI and answer-engine optimization strategies to increase visibility and citations across ChatGPT, Google AI Overviews, Perplexity, and similar platforms.
  • Structure content for AI-generated answers using FAQ/HowTo schema, entity authority, and other relevant optimization techniques.
  • Track SEO performance using GA4, Google Search Console, and SEO tools, and provide weekly performance reports.
  • Identify opportunities to improve the booking funnel through SEO-driven Conversion Rate Optimization (CRO).

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