Lead Generation Specialist

Position Summary

As a Lead Generation Expert, you will drive qualified leads for our fintech services through strategic market research and advanced data scraping techniques. Using tools like Apollo and Cognism, you'll build high-quality lead lists aligned with our target markets and Ideal Customer Profiles (ICPs). Collaborating with the sales team, you'll refine targeting parameters and ensure a steady pipeline of qualified prospects with minimal data cleaning. Your expertise will be pivotal in fueling our sales pipeline with relevant, high-quality leads.

Responsibilities:

1. Utilize tools like Apollo and Cognism for advanced lead generation and data scraping.
2. Build and maintain clean, high-quality lead lists aligned with specific ICPs.
3. Manage CRM systems (e.g., Close) and implement automated lead generation processes.
4. Conduct market research to identify B2B opportunities and analyze trends.
5. Ensure data integrity through validation and quality control measures.
6. Collaborate with sales teams to refine targeting criteria and provide actionable insights.
7. Drive cross-functional initiatives to optimize the sales pipeline.

Requirements

1. Proficiency in data scraping and lead generation tools (Apollo, Cognism).
2. Strong CRM management skills (Close) and database expertise.
3. Expertise in data cleaning, validation, and quality control.
4. Analytical skills in market research, lead qualification, and performance analysis.
5. Strong problem-solving and attention to detail.

Location: The Enterprise Building, Multan Road Lahore

Position: Onsite

Timing: 9pm to 6am