Personal Branding - SMM - Night Shift
Ways Group

About Our Client:
Hiring for Certified US-based Digital Marketing Agency, focused on maximizing your Marketing ROI.
Job Description:
We are looking for a proactive and experienced Social Media Manager to lead our organic social media efforts across multiple client accounts. The ideal candidate will have hands-on experience managing social platforms for U.S.-based clients, a strong understanding of industry trends, and the ability to produce compelling content that drives engagement and brand growth. This role requires a strategic thinker who thrives in a fast-paced agency environment and is passionate about social media.
As a key member of The Company's marketing team, you will enhance our social media presence and contribute to our overall brand strategy. You'll thrive in this role if you are a creative thinker with a passion for social media, a knack for storytelling, and a drive to stay on top of industry developments.
Job Responsibilities:
- Develop and execute comprehensive social media strategies to increase brand visibility, engagement, and growth across various platforms.
- Create, curate, and manage high-quality content tailored to each clients voice and goals across Facebook, Instagram, LinkedIn, TikTok, Twitter (X), and other relevant channels.
- Analyze performance metrics to track engagement, reach, and audience behavior, and adjust strategies based on data-driven insights.
- Collaborate closely with marketing, PR, and design teams to ensure cohesive messaging and brand alignment across all digital touchpoints.
- Stay updated on social media trends, platform updates, and best practices to keep content fresh, relevant, and competitive.
- Provide guidance and mentorship to junior team members, supporting their professional development and ensuring high performance across accounts.
- Manage multiple client accounts simultaneously, ensuring timely content delivery, consistent quality, and client satisfaction.
Skills Required:
- 3 to 5 years of experience in social media management, with a strong track record of success including client-facing roles.
- Experience working with US companies and a deep understanding of the US market, audience, and culture.
- Excellent written and verbal communication skills in English.
- Proficiency in social media management and analytics tools (e.g., Hootsuite, Later, Sprout Social).
- Strong organizational skills with the ability to manage multiple projects and deadlines.
- Deep understanding of platform algorithms and engagement strategies.
Required Education:
- Bachelors degree in Marketing, Communications, or a related field.
Non-Negotiables:
- Minimum of 2 years of hands-on social media management experience for U.S. clients at the agency level.
- Proven ability to manage multiple client accounts efficiently without compromising quality or timelines.
- Strong sense of initiative, with a proactive approach to trendspotting and staying ahead of social media changes.
Soft Skills:
- Strong leadership and communication skills.
- Excellent attention to detail and time management.
- Ability to give and receive constructive feedback in a collaborative environment.
- Adaptable to fast-paced, iterative work with multiple stakeholders.
Other Details:
Work Mode: Onsite - Full Time
Location: Lahore
Experience: 3-5 Years
Days: Monday to Friday
Timing: 5pm-2am PKT - Night Shift
About HR Ways:
HR Ways is an Award winning Technical Recruitment Firm helping software houses and IT Product companies internationally and locally to find IT Talent. HR Ways is engaged by 300+ Employers worldwide ranging from worlds biggest SaaS Companies to most competitive Startups. We have entities in Dubai, Canada, US, UK, Pakistan, India, Saudi Arabia, Portugal, Brazil and other parts of the world.
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