Senior Media Planner - Digital
WPP Media
Date: 3 weeks ago
City: Karachi
Contract type: Full time
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
Role
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.
Role Summary And Impact
Wavemaker is a leading brand of WPP Media, the world’s largest media investment company. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Senior Media Planner - Digital to join us. In this role, you will be responsible for working closely with the Business Manager Digital and existing teams to devise digital strategies for a portfolio of brands.
Reporting of the role
This role reports to Business Director
3 Best Things About The Job
In this role, your goals will be:
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
About Pakistan
WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 34 million subscribers and Tik Tok has replaced Instagram to become the second most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan.
requisitionid:43286
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
Role
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.
Role Summary And Impact
Wavemaker is a leading brand of WPP Media, the world’s largest media investment company. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Senior Media Planner - Digital to join us. In this role, you will be responsible for working closely with the Business Manager Digital and existing teams to devise digital strategies for a portfolio of brands.
Reporting of the role
This role reports to Business Director
3 Best Things About The Job
- You get to work some of the largest clients in the country.
- Get to work closely with top publishers such as Google & Facebook.
- Get to explore new digital platforms for your campaigns.
In this role, your goals will be:
- Understand and manage client expectations and work on deliverables.
- Independently manage the client and bring in new digital ideas for the client/brand portfolio.
- Setting the digital way-forward for brands, setting the digital direction.
- New platform exploration and develop connected platform digital media solutions.
- Successfully pitch for new businesses.
- Emerged as the contact person both internally and amongst clients for digital solutions.
- Become the team lead on the account.
- Showcase digital work done for awards.
- Contribute in strategy development and share insights from the industry.
- Develop media plans and ensure they are entered on all relevant platforms including deployment and finance.
- Deploy aligned plans and monitor campaigns in order to ensure KPI delivery. Manage releases and ensure records are up to date on all platforms.
- Manage day-to-day client interactions, expectations, and deliverables.
- Coordinate with clients for execution as and when required.
- Help senior planner in deal negotiations and coordination with partners.
- Work closely with the client throughout entire program to maintain performance and resolve any performance issues.
- Keen interest in digital and digital trends.
- Strong oral and written communication skills/ presentation skills and interpersonal skills.
- Go getter with a keen nature.
- Google Certified, (otherwise will need to be certified before the end of probation).
- 4+ years’ experience in digital planning / marketing / media.
- Must have a Bachelors degree from a reputable university of equivalent.
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, vision, and dental insurance, significant paid time off, employee wellbeing facilities, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted.
About Pakistan
WPP Media Pakistan is the leading global media investment management operation in Pakistan. We see major growth coming on Digital platforms with internet penetration growing to 87 million broadband users and 85 million 3G/4G subscribers. Social media platforms have also grown substantially in Pakistan where Facebook stands at 34 million subscribers and Tik Tok has replaced Instagram to become the second most penetrated social platform. While the digitalization of the market is happening at a fast pace, it has also opened up opportunities for specializations like e-commerce, Digital Content, Video Planning solutions, Technology and Data & Analytics in Pakistan.
requisitionid:43286
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