SEO and PPC Specialist
Hazen Technologies Inc
Date: 4 days ago
City: Lahore
Contract type: Full time
PPC & SEO Specialist
This role requires a results-driven digital marketer who can maximize online visibility and conversions through strategic, data-informed SEO and PPC campaigns. The ideal candidate will be laser-focused on driving measurable outcomes in search engine rankings, organic traffic, and paid ad conversions across top platforms such as Google, Facebook, Instagram, LinkedIn, and Twitter.
Job Description:
SEO: Develop and execute a results-focused SEO strategy, performing keyword research, optimizing on-page and off-page factors, and implementing technical SEO measures to improve organic rankings and increase traffic. Set and meet specific targets for search rankings, organic traffic growth, and engagement rates.
PPC: Design and manage highly targeted PPC campaigns across Google Ads, Facebook, Instagram, LinkedIn, and Twitter, optimizing for lower CPC, higher CTR, and conversion rates. Meet or exceed set goals for paid ad ROI, working within budget constraints while maximizing impact.
Analysis & Reporting: Track, measure, and report on KPIs across both SEO and PPC initiatives, providing actionable insights that guide strategy and optimize performance. Regularly present metrics such as traffic growth, bounce rate reduction, conversion rate improvement, and cost per acquisition.
Strategic Coordination: Ensure alignment between SEO and PPC strategies to amplify overall visibility, balancing budget allocation and maximizing results across all channels. Continually test and refine strategies based on data to ensure measurable, ongoing improvements in search and ad performance.
Qualifications:
Bachelor’s degree in Marketing, Information Technology, Computer Science, or a related field.
Experience: Minimum 4 years of proven experience preferably in an IT/Software and or BPO industry. Experience that can be verifiable in delivering results in both SEO and PPC, with measurable outcomes in traffic growth, cost-per-click optimization, and conversion rates. Work-portfolio shall be required.
Technical Skills: Expert knowledge of Google Analytics, Google Ads, SEMrush, Ahrefs, and social media advertising tools (Facebook Ads Manager, LinkedIn Campaign Manager, Twitter Ads), with a track record of successful campaign management across these platforms.
Compensation: Salary will be market competitive, with performance-based bonuses to reward measurable success and impactful results across SEO and PPC goals.
About Hazen Technologies Inc.
Hazen Technologies Inc. started its journey in 2017, headquarter in Parkland, Florida, USA with a vision to bring positive difference in businesses. HazenTech is a digital transformation services company. We help companies evolve & optimize their business processes for the modern and always connected world taking full advantage of cloud technologies. We specialize in business workflows, integrations and business intelligence for healthcare, hospitality and financial industries.
This role requires a results-driven digital marketer who can maximize online visibility and conversions through strategic, data-informed SEO and PPC campaigns. The ideal candidate will be laser-focused on driving measurable outcomes in search engine rankings, organic traffic, and paid ad conversions across top platforms such as Google, Facebook, Instagram, LinkedIn, and Twitter.
Job Description:
SEO: Develop and execute a results-focused SEO strategy, performing keyword research, optimizing on-page and off-page factors, and implementing technical SEO measures to improve organic rankings and increase traffic. Set and meet specific targets for search rankings, organic traffic growth, and engagement rates.
PPC: Design and manage highly targeted PPC campaigns across Google Ads, Facebook, Instagram, LinkedIn, and Twitter, optimizing for lower CPC, higher CTR, and conversion rates. Meet or exceed set goals for paid ad ROI, working within budget constraints while maximizing impact.
Analysis & Reporting: Track, measure, and report on KPIs across both SEO and PPC initiatives, providing actionable insights that guide strategy and optimize performance. Regularly present metrics such as traffic growth, bounce rate reduction, conversion rate improvement, and cost per acquisition.
Strategic Coordination: Ensure alignment between SEO and PPC strategies to amplify overall visibility, balancing budget allocation and maximizing results across all channels. Continually test and refine strategies based on data to ensure measurable, ongoing improvements in search and ad performance.
Qualifications:
Bachelor’s degree in Marketing, Information Technology, Computer Science, or a related field.
Experience: Minimum 4 years of proven experience preferably in an IT/Software and or BPO industry. Experience that can be verifiable in delivering results in both SEO and PPC, with measurable outcomes in traffic growth, cost-per-click optimization, and conversion rates. Work-portfolio shall be required.
Technical Skills: Expert knowledge of Google Analytics, Google Ads, SEMrush, Ahrefs, and social media advertising tools (Facebook Ads Manager, LinkedIn Campaign Manager, Twitter Ads), with a track record of successful campaign management across these platforms.
Compensation: Salary will be market competitive, with performance-based bonuses to reward measurable success and impactful results across SEO and PPC goals.
About Hazen Technologies Inc.
Hazen Technologies Inc. started its journey in 2017, headquarter in Parkland, Florida, USA with a vision to bring positive difference in businesses. HazenTech is a digital transformation services company. We help companies evolve & optimize their business processes for the modern and always connected world taking full advantage of cloud technologies. We specialize in business workflows, integrations and business intelligence for healthcare, hospitality and financial industries.
How to apply
To apply for this job you need to authorize on our website. If you don't have an account yet, please register.
Post a resumeSimilar jobs
Assistant Manager Accounts (Onsite, Lahore, PKR Salary)
HR POD - Hiring Talent Globally,
Lahore
2 days ago
Requirements:Bachelor's degree in Accounting or Finance.3-4 years of relevant work experience.Strong accounting concepts.Good communication skills.Technical skills (Excel Proficiency, ERP).ResponsibilitiesPayment and receipts processing & ERP managementPayment approval of vendors, salaries, marketing, and others. Payment proceedings through bank portals.Enter payment proceedings and adjustments in the ERP system. Payment evidence sharing with concerned parties.Maintain record of customer courier invoices and receipts in ERP....
Content Writer.
Cedar Financial,
Lahore
2 days ago
Position SummaryAs a Content Writer, you will be a key leader within our creative team, spearheading the development of engaging and high-quality content across diverse platforms for our organization. Your primary responsibility will be to create and optimize compelling and informative written materials for websites, blogs, social media, marketing collateral, and other communication channels. Key responsibilities include:1. Strategic Content Planning:...
Support Consultant
Nakisa,
Lahore
2 days ago
About NakisaNakisa stands as a global leader in enterprise business solutions, specializing in Human Resources, Financial Management, and Real Estate. We are dedicated to delivering innovative, forward-thinking, and robust software solutions that propel business strategies forward. Trusted by numerous Fortune 1000 companies, our top-of-the-line solutions have consistently excelled in the market, underscoring our commitment to providing our clients with unparalleled...
