SEO Specialist- Lahore

• Conduct keyword research and competitor analysis to identify growth opportunities
  
• Optimize website content, meta tags, headings, URLs, and internal linking
  
• Perform technical SEO audits and coordinate fixes (site speed, indexing, crawl errors, schema, etc.
  
• Build high-quality backlinks through ethical off-page SEO techniques
  
• Collaborate with content writers to ensure SEO-friendly content creation
  
• Monitor SEO performance using tools like Google Analytics, Search Console, and SEO software
  
• Track keyword rankings, traffic trends, and conversions, and prepare regular performance reports
  
• Stay updated with Google algorithm changes and SEO best practices

Requirements

The ideal candidate must be proficient in the following areas:

• Proven experience as an SEO Specialist or similar role
  
• Strong understanding of on-page, off-page, and technical SEO
  
• Hands-on experience with keyword research and SEO tools (Ahrefs, SEMrush, Moz, Screaming Frog, etc.)
  
• Knowledge of Google Analytics, Google Search Console, and reporting dashboards
  
• Experience with link-building strategies such as forum backlinks, local citations and outreach
  
• Basic understanding of HTML, CSS, and website structure
  
• Proactively research and propose new SEO strategies, content ideas, and growth opportunities to improve organic performance.
  
• Ability to analyze data and translate insights into actionable strategies
  
• Strong communication and collaboration skills
  
• Attention to detail and ability to manage multiple SEO projects

Benefits

• One time meal and tea/coffee.
  
• Competitive salary package.
  
• Flexible work environment
  
• Opportunity to work with a growing team on diverse projects.
  
• Professional growth and training opportunities.