Social Media Officer

About us

At Dopasi Foundation, we are on a mission to create tangible, lasting impact, and we are looking for individuals who thrive in high-accountability, high-impact environments. Our culture thrives on a shared commitment to innovation, integrity, and an unwavering dedication to creating tangible, lasting change. Working with us requires resilience, adaptability, and the courage to take full ownership of your role in driving meaningful progress, even in the face of challenges. If you’re ready to hold yourself to the highest standards, then take the next step and explore this opportunity.

Job Summary

As Social Media Officer, you will be responsible for overseeing content creation, uploading photos and videos to our social media platforms, writing and posting blogs and case studies, and managing SEO.

Core Responsibilities

• Design and implement effective social media strategies to enhance brand awareness.
• Create and curate engaging content across various platforms (Facebook, X, Instagram, etc.)
• Collaborate with the Program team to drive traffic and engagement.
• Stay up-to-date with industry trends and emerging social media platforms.
• Design posts and upload on social media platforms.

1. Social Media Content Creation & Management: Develop, create, and upload engaging content (photos, videos, blogs, case studies) to our social media platforms, including Facebook, Instagram, LinkedIn, X, and the organization website. Collaborate with the communications team to produce high-quality project videos showcasing our work. Write, edit, and upload blogs and case studies on our website to highlight our projects and successes.

2. Social Media Platform Management: Manage and maintain the company’s social media presence across all platforms, including Facebook, Instagram, LinkedIn, X and others. Monitor and engage with the audience to maintain a positive online reputation. Develop and maintain a content calendar to ensure regular and relevant content posting. Implement strategies to grow followers, increase engagement, and enhance brand visibility.

3. SEO & Online Visibility: Conduct Search Engine Optimization (SEO) for social media platforms using specific keywords to drive traffic and improve search engine rankings. Implement SEO best practices across social media content to increase organic visibility. Monitor SEO performance using analytics tools and make data-driven adjustments to improve results.

4. Lead Generation & Reporting: Utilize social media lead generation tools to gather leads, photos, and other content for marketing efforts. Track and analyze social media metrics to evaluate campaign effectiveness and optimize strategies. Create monthly reports on performance and suggest improvements based on analytics.

5. Team Collaboration: Work closely with Program team members to understand content needs, project goals, and strategies for social media campaigns. Stay updated on trends in social media, SEO.

Results

The role aims to boost brand awareness, grow social media engagement, and enhance online visibility through strategic content creation, SEO optimization, and audience interaction. By delivering consistent, high-quality posts and leveraging analytics for data-driven improvements, the position ensures a positive online presence, generates leads, and aligns social media efforts with organizational goals for impactful outreach and reputation building.

Educational & Experience Requirements

• Proven experience in social media, content creation, and maintenance.
• Proficiency in managing social media platforms (Facebook, Instagram, LinkedIn, X).
• Strong knowledge of SEO practices and experience using SEO tools.
• Strong creativity and ability to produce engaging photo and video content.
• Ability to write clear, engaging, and well-researched blogs and case studies.
• Excellent communication, writing, and editing skills.
• Problem-solving skills to troubleshoot social media issues.
• A minimum of a bachelor’s degree in Mass communication, journalism, communications, or any related field.
• Minimum of three (3) years’ experience in communication and media field, including experience planning and managing content.
• Experience with USAID, UN agencies and other INGOs projects will be an added advantage.
• Strong interpersonal communication and coordination skills, working collaboratively to achieve goals and need.
• Multi-tasking and time-management skills, with the ability to prioritize tasks.
• Proactive and strategic thinking, problem-solving oriented, task prioritization
• Ability to work effectively with little or no supervision.
• Special attention to social media campaign design and implementation.
• Demonstrated commitment to human rights and social values
• A high level of oral and written communication skills in English language, and Urdu language. Excellent grammar, spelling, punctuation, and proofreading skills.

Compensation

Competitive salary + Performance-based increments.

Growth Opportunities

Path to senior roles based on performance.

CORE VALUES

At Dopasi Foundation, our core values are the foundation of our work and the driver of every impact we create. The right candidate will not only understand and appreciate these values but will embody them daily, recognizing why they are essential to the success and integrity of our mission.

Liberty & Justice

We are committed to ensuring every individual’s right to access equitable healthcare and opportunities. We strive to eliminate stigma, systemic barriers, and disparities in healthcare, working to make a healthier, fairer society a reality for all communities we serve.

Integrity

Integrity guides our actions, demanding honesty, transparency, and accountability in all we do. We believe in doing what’s right, especially when it’s difficult, as we build trust within our team, communities, partners, and donors. Integrity drives us to uphold our promises and remain dedicated to impactful, ethical work.

Diversity

Diversity is our strength, enhancing our perspectives, solutions, and resilience. We actively seek out and value different backgrounds, voices, and insights, knowing they lead to richer solutions. By embracing diverse viewpoints, we respect and serve each community with empathy and inclusivity.

Kaizen

Kaizen (continuous improvement) fuels our pursuit of excellence. We believe in always striving to be better, learning from successes and setbacks alike. This commitment to growth keeps Dopasi agile and effective, ensuring that we adapt, improve, and drive even greater impact in the communities we serve.

Application Process

Submit resume and a brief description of impactful Social Media experience.