Ads Specialist

tossdown


Date: 2 weeks ago
City: Remote
Contract type: Full time
Remote

About Us

tossdown is a SaaS-based marketing agency offering e-commerce and digital marketing solutions tailored to the food industry. We work with food businesses to build e-commerce websites, mobile apps, and deliver impactful digital marketing strategies. Our mission is to help food brands grow by enhancing their online presence and driving sales growth.


Job Description

  • Plan, execute, and optimize paid ad campaigns across multiple platforms, including Google Ads, Meta Ads, LinkedIn, TikTok, Waze, Amazon Prime, Netflix, Bing, and other emerging channels.
  • Set up, track, and analyze campaign performance using: UTM parameters, GA4 (Google Analytics 4), and Meta pixels and other tracking pixels
  • Leverage AI tools for ad creation, targeting, and optimization.
  • Collaborate with creative, content, and social media teams to design high-performing campaigns.
  • Monitor budgets, KPIs, and ROI to ensure campaigns meet business objectives.
  • Stay up-to-date with the latest global trends in paid advertising, analytics, and AI-driven ad management.


Requirements

  • 3-5 years of experience, preferably with international campaign exposure.
  • Hands-on experience with advanced tracking and analytics (GA4, UTM, pixels).
  • Expertise across multiple advertising platforms, including non-traditional channels (LinkedIn, TikTok, Waze, Amazon Prime, Netflix, Bing, etc.).
  • Strong knowledge of AI tools for ad management, ad creation, and campaign optimization is essential.
  • An analytical mindset with the ability to interpret data and make actionable recommendations.
  • Excellent communication skills and ability to work in a collaborative team environment.

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