Head of Admissions & Marketing

We are seeking a dynamic and results-driven Head of Admissions & Marketing to lead our student recruitment efforts. The primary responsibility of this role is to increase student enrolment across our International Foundation, Undergraduate, and Postgraduate programs.

Key Responsibilities

Student Recruitment & Admissions

• Develop and execute a comprehensive admissions strategy to meet and exceed enrolment targets.
• Lead and manage the admissions team to ensure a smooth and efficient application process.
• Build and maintain relationships with prospective students, parents, and academic counselors.
• Oversee the application review process, ensuring timely and effective decision-making.

Marketing & Outreach

• Design and implement digital and offline marketing campaigns to attract prospective students.
• Develop marketing materials, including brochures, social media content, and website updates.
• Collaborate with agencies and media partners to maximize reach and student engagement.
• Organize open days, webinars, and promotional events to showcase the institution’s programs.

Business Development & Partnerships

• Establish relationships with schools, universities, and educational consultants to drive student referrals.
• Identify and develop partnerships with organizations that align with the school’s growth objectives.
• Analyze market trends and competitor strategies to refine recruitment tactics.

Performance Tracking & Reporting

• Monitor and report on enrolment numbers, marketing performance, and lead conversion rates.
• Utilize data analytics to optimize marketing strategies and improve student engagement.
• Ensure compliance with admission policies and regulatory requirements.

Requirements

• Bachelor’s or Master’s degree in Marketing, Business, Education, or a related field.
• Proven experience (5+ years) in admissions, student recruitment, or marketing within the education sector.
• Strong leadership and team management skills.
• Expertise in digital marketing, including social media, SEO, PPC, and content marketing.
• Excellent communication, negotiation, and relationship-building abilities.
• Data-driven mindset with experience in CRM and analytics tools.
• Ability to work in a fast-paced environment and meet enrolment targets.

Why Join Us?

• Opportunity to shape the growth of an innovative entrepreneurial school.
• Competitive salary and performance-based incentives.
• A collaborative work culture.
•  If you are passionate about education and student success, we invite you to apply!