Media Manager

Media and Activation Manager

What We Ask

• Strong understanding of the media landscape in Pakistan for the various media platforms and how to effectively reach different target audiences
• Proficiency in tracking media campaign performance via key metrics and driving changes to maximize ROI
• Strong negotiation skills to secure optimal placements and spends
  
  
  

What We Offer

At FrieslandCampina, you'll immerse yourself in a unique, globally connected culture, where collaboration with colleagues across all our businesses is part of daily life. Alongside a competitive salary and comprehensive benefits package, we’re dedicated to your ongoing development, offering abundant opportunities for hands-on learning. Our informal, friendly environment fosters teamwork with passionate professionals who share your drive for excellence. At FrieslandCampina, we empower you with the autonomy and confidence to make a meaningful impact — helping to nourish the world while advancing your career.

Vacancy Description

• Lead integrated media planning and execution for all brands across multiple consumer touchpoints
• Drive channel, platform, campaign performance and optimization for TV and digital across all brands
• Generate media efficiencies and savings from online and off-line spends
• Co develop engaging and relevant content for different media platforms
• Plan and execute activations for on-ground, instore and school channels for all brands while ensuring cost efficiencies, effective comms and monitoring execution
  
  
  

Staying true to who you really are, that is your starting point at FrieslandCampina. Because it is precisely by embracing our differences that we can grow together. We want to create a working environment that allows all employees to bring their best and authentic selves. If who we are suits you, but you're not sure if you're the best fit for the role, we still encourage you to apply so we can help you find the role that fits you best.

Team Details

For thousands of people every day, we are more than just a dairy company. To our farmers, our employees, the communities we serve, the businesses we work with and the people to whom we bring happiness, FrieslandCampina means something more. For them, it's not just about what we do, but who we are.

We value talented people from any background who want to contribute to something bigger than themselves. We encourage all of our employees to make decisions that benefit our entire company. At FrieslandCampina we own our own career and act accordingly. We trust you to make a difference in your job and influence the bigger picture. Working at FrieslandCampina means you are contributing to a better world.

This position reports to Director Marketing.